måndag 16 maj 2011

Skärgårdshem försvinner lätt i mängden

HEM lyser det starkt i namnet.
Och så lite diskret: Skärgårds.
SkärgårdsHEM heter tidningen - inredningsdrömmer i skärgårdsstil.

Jag tycker mig känna igen tidningen. Mycket riktigt - den hette Skärgårdsliv förut.
Jag var inte helt förtjust vid den genomgången.
Jag tyckte inte det var något som kunde kallas skärgårdsliv.
Inga människor och inget liv.
Mest var det reklamtexter för hus och produkter.

Jag känner inte så mycket mer för den nya varianten heller.
De fyra husen som skildras ligger förstås i skärgården eller vid vatten.
Med ”otrolig havsutsikt”, på västkusten eller strandnära.
Lite vatten kan skymtas på en del bilder.

De flesta sidor är markerade med inredning eller inspiration.
Visst har en del interiörer profil: råa trästockar eller vitmålade plankväggar, lite ruffig sjöbodsstil, spröjsade fönster, trasmattor och några gungor av rep och trådar, enkla solstolar på altan och i trädgård.

Inte överraskande dyker det upp flera sidor med grilltips. Vilken tidning har i vår INTE haft grilltips?
Några sidor med sköna sittplatser ute är fotograferade vid vatten och träbryggor (bilden), men framstår som vilka reklambilder som helst med och tillverkare och priser.

Layoten är enkel och lättläst. Stora bilder, kortare texter.
Men känslan av en personlig tidning, med närheten, värmen och människorna - den finns inte där.
Fortfarande blir det mest som en tittvänlig katalog.
Det förstärks av de många annonserna.

När tidningen hette Skärgårdsliv levde den inte upp till några förväntningar och som SkärgårdsHEM blir det mest hem som lyser mot läsaren.
Den sticker inte ut. En stark profil av skärgård tycker jag inte kommer fram.
Och det gör det nog tufft bland heminredningstidningar.

26 kommentarer:

  1. Pretty! This has been an extremely wonderful article.
    Thank you for supplying these details.

    Feel free to visit my web page: cna classes online

    SvaraRadera
  2. The bartenders, amazed by this feat of drinking turns to the
    man and goes 'Desperate Housewives dvd boxset's a big effort.
    Ask yourself, "when was the last time I took a walk on the wild side. I protected my sight when the glare turned too much in addition to squinted through the smoke a cigarette to find Julie, but it has been pointless.

    Review my web-site: phentermine gay fuck horse

    SvaraRadera
  3. This article will help the internet users for building up new blog or
    even a blog from start to end.

    My blog: personal injury protection michigan ()

    SvaraRadera
  4. GHG Hair Straighteners
    Hi, Neat post. There's an issue along with your website in web explorer, would check this?
    IE nonetheless is the marketplace leader and a huge section of people will
    leave out your fantastic writing because of this problem.

    SvaraRadera
  5. The petals are bonded together to form a flower shape. You can tell him how he's
    the best thing that has ever happened to you, and how he's your world.
    You can also order a personalized T-shirt or take him to a
    trip on hot-air balloon or dinner at a fine place.

    Here is my weblog :: personalized gifts for boyfriend, ,

    SvaraRadera
  6. Meanwhile, the chocolate itself also represents the true love,
    which is why lovers prefer to choose the chocolate on many special
    days. I have come out with 10 holiday gifts ideas that can help you in selecting your gifts.
    Finally, remember that it truly is the the thought that counts, and
    your loved ones will be touched by the effort
    you put forth to create such a special gift for their special
    day.

    Here is my blog :: gifts for boyfriend christmas (kalliopepbx.com)

    SvaraRadera
  7. Hello everyone who got on my page.
    Today I present you a hack for the game Ace Fishing Wild Catch.
    By doing Ace Fishing Catch Wild Hack worked very hard but
    very many of the problems encountered mime I was able to finish it.

    The program has been tested and does not make it any
    problems, works 100%, it is also not detectable with the freedom
    to use it.

    The program spent some of his time but I think that for many
    people it will play and probably thanks you get to a high place ranking in Ace Fishing Wild
    Catch.

    http://acefishinghack.wordpress.com/

    Here is my weblog; Ace Fishing Wild Catch Hack

    SvaraRadera
  8. Thanks for your personal marvelous posting!I really
    enjoyed reading it, you may be a great author.
    I will always bookmark your blog and will come back
    someday. I waznt to encourage you continue your great job, have a nice weekend!


    my blog post wizard101 crown generator free download

    SvaraRadera
  9. Tags: bend hotels, medical information, action figuresAdvantages Of Going For On The Web Mobile BuyingBy: Jul 17th 2014 - YMOZ is the
    largest city in the Bay Area. Swamy said he would not hire more employees and put
    people back to work and contribute to society and themselves until 80.


    Look into my blog post :: księgowość (mindfuckery.com)

    SvaraRadera
  10. We're a group of volunteers and opening a new scheme in our community.
    Your website provided us with valuable info to work on. You've done a formidable job and our entire community will be thankful
    to you.

    Also visit my weblog; ears ringing (armorgames.com)

    SvaraRadera
  11. I loved as much as you will receive carried out right here.
    The sketch is attractive, your authored subject matter stylish.
    nonetheless, you command get bought an shakiness over that you wish be delivering the following.
    unwell unquestionably come more formerly again since exactly the same nearly very often inside case you shield this hike.



    my web site :: sahtecilik

    SvaraRadera
  12. Admiring the time and effort you put into your blog and in depth information you provide.
    It's great to come across a blog every once in a
    while that isn't the same unwanted rehashed information. Fantastic read!

    I've saved your site and I'm including your RSS feeds to my Google account.


    Feel free to visit my homepage - weight loss ensures [http://garciniacambogiaselectoffer.net]

    SvaraRadera
  13. Knowledge is power and man can use it, his own way.
    It is also revealed by Columbia that he also has ADD of the libido.
    Pratt is may at like man-child at times, but that does make sense given that he is a 80s kid that
    was literally plucked from the world he was born on and lived the rest of his life in the depths of
    space, and he is every bit as as comfortable giving
    a convincing hero's speech as making jokes and one-liners.



    Here is my web page; Cheat Monster Galaxy

    SvaraRadera
  14. I was extremely pleased to find this page. I need to to thank you for your
    time just for this fantastic read!! I definitely savored every part of it and i also have
    you saved as a favorite to check out new things on your web site.


    Also visit my blog post: hurricane resistant impact windows

    SvaraRadera
  15. This paragraph will assist the internet viewers for setting up new blog or even a blog from start to end.


    My blog post: leather jacket

    SvaraRadera
  16. 1 of the best attributes of the A81G is that it is from
    Witstech. Limited storage - OK, you can obtain a 64GB iPad which
    is a reasonably massive storage capacity, but there is no way
    to add extra memory, not even portable memory.

    my web-site Iron Man 3 ipad hack

    SvaraRadera
  17. This post is genuinely a pleasant one it helps new net visitors, who are wishing for blogging.



    my homepage ankara icra avukatları

    SvaraRadera
  18. Hey there are using Wordpress for your blog platform? I'm new to the blog world but I'm trying to get
    started and set up my own. Do you need any coding knowledge to make your own blog?
    Any help would be really appreciated!

    Also visit my web page ... personal injury lawsuit ()

    SvaraRadera
  19. Thanks very interesting blog!

    my webpage proper lawyer ()

    SvaraRadera
  20. hey there and thank you for your information – I have definitely
    picked up anything new from right here. I did however expertise several technical
    points using this website, since I experienced to reload the web
    site lots of times previous to I could get it to load properly.
    I had been wondering if your web hosting is OK? Not that I'm complaining, but slow loading instances times will very
    frequently affect your placement in google and can damage
    your quality score if ads and marketing with Adwords.
    Well I'm adding this RSS to my email and can look out for a lot more of your respective
    intriguing content. Ensure that you update this again soon.

    my homepage; persistence success - en.wikipedia.org -

    SvaraRadera
  21. I visit day-to-day a few web sites and blogs to read articles, however this weblog offers feature
    based content.

    Here is my web site :: formwork ()

    SvaraRadera
  22. My relatives every time say that I am wasting my time here
    at net, but I know I am getting experience all the time by reading thes pleasant content.


    my page ... carpenter

    SvaraRadera
  23. Helpful information. Lucky me I discovered your web site accidentally, and I'm shocked
    why this twist of fate didn't came about earlier!
    I bookmarked it.

    Here is my blog ... bigger health problems ()

    SvaraRadera
  24. Clans are groups of players which band together for camaraderie and
    rewards. " He also shared that Gaia has "pure creative inspiration that helps
    drive the company, the product and our users.
    No employee (let alone two in a row) are this enthusiastic about a company
    because they actually like what they do and are treated well
    based on what they contribute to the company.

    Here is my blog; Cheat Monster Galaxy (vimeo.com)

    SvaraRadera
  25. Hello! Someone in my Myspace group shared this website with us so I came to check it out.
    I'm definitely enjoying the information. I'm book-marking and will be tweeting this to my followers!
    Exceptional blog and great design and style.

    Also visit my web-site - vitrier bruxelles

    SvaraRadera
  26. Pretty great post. I just stumbled upon your weblog and wished to say that I have really enjoyed browsing your blog posts.

    In any case I will be subscribing in your rss feed and I hope you write again soon!

    my web site ... woodwork (https://www.rebelmouse.com)

    SvaraRadera